Welcome to my writing archive—a collection of stories, scripts, essays, and content crafted across newsrooms, industries, and creative projects. From breaking news to brand strategy, academic analysis to personal essays, these samples reflect my journey as a storyteller, communicator, and curious observer of the world.
ViVE is an annual digital health conference that brings together leaders in the healthcare space, from policymakers to the patient community, with a goal of increasing visibility and adoption of new technologies to improve and secure healthcare.
Despite delays and canceled flights, we weathered the storm to make it ViVE where the conversations centered around how healthcare is still caught in a storm of its own.
Clinicians didn’t sign up to be IT experts. Yet, they are forced to navigate complex passwords, security protocols, and repeated identity verification processes every day when they should really be focused on providing patient care.
Is this really the best we can do for the healthcare workers we rely on?
The internet is drowning in content. Scroll for long enough, and you’ll find everything from breaking news to AI-generated memes to yet another GRWM Instagram reel. Before I even notice who posted it, I notice what they posted. That’s the power of content today—it has the chance to grab my attention before I even see who created it and before I can even decide if I want to engage.
The traditional newsroom, as we knew it 20 or 30 years ago, is barely recognizable today. Shrinking budgets, mass layoffs, and the rise of social media have completely reshaped how news is produced and consumed. AI churns out articles in seconds, influencers break stories before major outlets, and trust in the media is at an all-time low. It’s easy to say that journalism is on life support, but it hasn’t really died—it’s just moved beyond the control of the newsroom.
On social media, we’re flooded with endless content, and it’s made it harder than ever to determine what truly matters. With personalized algorithms curating our feeds, no two people see the same news—leaving us to navigate a fragmented media and information landscape.
Amy Koczera: Strategic Writer & Storyteller 